FOUNDER & JOINT MANAGING DIRECTOR
Passionate. Innovative. Unflappable.
Like all “big things have small beginnings,” the story of id8 Media Solutions is also a similar one, dreamt up and realised by Tanya Swetta in 2001, the Founder and then Joint Managing Director of the company. With a passion for managing brands, she pursued this passion early on by studying Public Relations from the Xavier’s Institute of Communication in Mumbai and was driven to deliver the best branding experiences to consumers and brands in the industry. Tanya was one of the few pioneers to foresee the scope of brands in India and the growth in the Media and Communication industry. Tanya’s vision and passion is the reason behind id8 media solution’s success story for its first decade. A long successful stint that started with one person and one start up company onboard. Hitting the right note ever since, Tanya’s entrepreneurial spirit started making its mark in the marketing and communications industry and the projects kitty at id8 Media Solutions only grew manifold thereafter. In 2008, Aman Swetta, Joint Managing Director, id8 media solutions joined the company and foresaw the growth of the communication industry and the potential that the company had to grow exponentially. Today, under their joint leadership, id8 Media Solutions is one of the most successful start-ups of the last decade which developed organically. It is an agency that creates and fosters brands and brand development with its sound know-how and efficient solutions. Being the one-stop solution, the company offers an array of 360-degree brand management services ranging from Design, Public Relations, Digital Marketing, Influencer and Corporate Marketing, Event Management, Filming & Production and many more services under its umbrella and key associations with top international Fortune brands in the market.
Accomplished, professional and modest, Tanya is the key ideator who started building her empire at the young age of 21! She has been featured in some of the top Fortune magazines for her successful ventures and believes that there are no shortcuts to success. Jointly leading a team of 60 intellects, Tanya is the backbone for some of the most iconic brands in the industry.
Along with her husband Aman Swetta, who took the joint management control of id8 media solutions in 2008, Tanya continues to spread her 360-degree brand management expertise across the globe through the footprints of id8. With the wind behind their back, the Joint Managing Directors Tanya & Aman Swetta synchronise id8’s operations with great passion and technical know-how and constantly encourage a forward momentum to brands across the globe.